The Missouri Symphony
Brand Strategy, Brand Identity, Motion Design/3D, Brand Voice
To further solidify this moment of unity, the logos have a whole note nested within Missouri. In common time within music, a whole note represents four beats. In the identity, the 4 beats are the orchestra, the league, the conservatory, and the audience/community of concert-goers. The whole note extends through all the communications, acting as a common unifying element that The Symphony can be recognized for going forward.